Wednesday, May 30, 2012

Empire App : App Empire Book

Empire App : App Empire Book

What is App Empire Book ?

This book boils down mobile application development into something a normal (non-techy) person can actually understand and use to build an app. The stories Chad recounts in App Empire are nice, but the hands-on information is where the beauty of the book lies.

Who is the owner of App Empire ?

Chad Mureta is author of the bestselling book App Empire and creator of what has being dubbed to be the “biggest launch of 2012” App Empire Automatic Appreneur. Chad Mureta , author of App Empire, founder of four iPhone app businesses, and co-founder of T3 Apps.

Chad Mureta's "App Empire" is the only book on mobile app subject that really teaches you step-by-step how to go from knowing nothing to creating your own app. Chad literally has built "app empires" without having to do any coding himself. Pretty amazing and inspiring stuff. 

App empire is not about having an idea for an app. Everybody and their mamma has an idea for an app,its about having a system that you can follow that will yield results after you do your homework. Chad has built a lot of apps and more importantly he doesn't have any app lotto winners like angry birds, draw something etc. He searched the app store found what was working and attempted to make a better app with a twist and better marketing etc.Chad knows that its not about the prettiest app its about having a functional app that does what you say and getting downloads, testing, tweaking and making it great.

The author of App Empire , Chad does an excellent job of outlining his ideas in chapter format and includes a section at the end of each chapter for "what I learned."The author has some good resources in his book for researching app ideas and he shows the reader how to put those ideas into play.